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  <title>BE YOUR OWN BRAND</title>
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 <name type="Personal Name" authority="">
  <namePart>McNally, David</namePart>
  <role>
   <roleTerm type="text">Primary Author</roleTerm>
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 <name type="Personal Name" authority="">
  <namePart>Speak, Karl D.</namePart>
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 <typeOfResource manuscript="no" collection="yes">mixed material</typeOfResource>
 <genre authority="marcgt">bibliography</genre>
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  <place>
   <placeTerm type="text">Jakarta</placeTerm>
   <publisher>Penerbit Pt. Gramedia Pustaka Utama</publisher>
   <dateIssued>2004</dateIssued>
  </place>
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  <languageTerm type="code">id</languageTerm>
  <languageTerm type="text">Indonesia</languageTerm>
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  <form authority="gmd">Text</form>
  <extent>241 hlm. ; 23cm</extent>
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 <note>Membangun merek secara tipikal diidentikkan dengan dunia bisnis, padahal kita masing-masing juga perlu membangun &quot;merek pribadi&quot; untuk memperkuat dan memperdalam hubungan pribadi dan profesional. Merek-merek bisnis yang sangat besar dan ternama dihargai karena autensitas mereka, begitu pula merek pribadi anda hanya dapat berhasil bila orang lain mengalami nilai-nilai, visi dan misi yang menggerakkan anda.</note>
 <note type="statement of responsibility">David McNally</note>
 <subject authority="">
  <topic>Own Brand</topic>
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 <subject authority="">
  <topic>Merek Pribadi</topic>
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 <subject authority="">
  <topic>Personal Brand</topic>
 </subject>
 <subject authority="">
  <topic>Personal Merk</topic>
 </subject>
 <classification>658.84</classification>
 <identifier type="isbn">9792206809</identifier>
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  <physicalLocation>STIE Kasih Bangsa Library Library and Academic Resource Center</physicalLocation>
  <shelfLocator>658.84 McN b</shelfLocator>
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    <sublocation>Perpustakaan STIE Library (KB #51)</sublocation>
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  <recordChangeDate encoding="w3cdtf">2018-03-22 15:48:39</recordChangeDate>
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